Why do we need a Rotary District? Well, for a start they provide resources that we can use and are containers for events that Rotary runs at a District level. An example of a container event would be one of the many Youth Programs such as MUNA, RYLA and RYPEN. District Conference and District Assemblies are also container events but these events provide resources and direction for Rotarians to follow and learn from. Our District 9820 leadership team are a conduit of information from our Zone and also from Rotary International. Make no mistake, our District makes the job of running the Club, connecting with Clubs around us and making decisions and actions within a Rotary based model easier than just going alone. Rotary is a powerful organisation when all Club unite in a uniform way and the District is our conduit for making sure we are meeting our end of the deal. Last Sunday, 1st of May, the Rotary Club of Berwick "A" Team converged at the Club Development Summit to get as much on the moment information that they could gather. The day was full on, interactive and informative. Attending District functions such as this do a lot to educate and motivate Rotarians to step up to the next level and do that in the company of other Rotarians across our District. I have to tell you that our presence didn't go unnoticed with someone ringing me to find out how we managed to get those engaging and motivated members. One of the strong topics of engagement was Public Image. Rotary International is now insisting that every Rotary Club across the world is united by branding. Using the correct logos and styles makes us all connected. Together we are one. At the summit, every club in the District was scored on their outward facing socials suchas their Facebook page and their website. This is about the fourth time our Club has been publicly scrutinized to see if we make the standard over the last two years. We scored 73 out of 100 which was good, but not the best. We dipped on appealing imagery on our website and our Facebook front page. The fact of the matter is that image is important if we want to grow our Club and Rotary. People will visit our web presence long before they will contact us directly. We need to show them, their friends, family and work colleagues that our Club is amazing. On top of that, if they decide to visit, we have to be amazing! There was so much more that I could put into this article, but apparently my articles are too long and people love to complain about long articles. If you didn't go to the Club Development Summit 2022, you missed out on a fun, motivating and educational day! |